Journey From “Byte Into An Apple” To “Think Different”
By: Lovely Sharma
Just a visit to apple farm seeded up the world’s largest information technological company and third largest mobile phone manufacturer in the world after Samsung and Huewai . Unless you have been under the rocks for life. You may have heard once of Apple Inc. for sure. Apple has high level brand loyalty and customer satisfaction. The live example for the customer loyalty is having more than 1.3 billion Apple users spreaded across the world.
Today we the team of Business connect have dedicated this article to the journey of fun,spirited and not intimidating firm of the world “Apple Inc.”
GLORY ON THE WAYS:-
The American multinational technology company was incepted 42 years ago by three brilliant minds -Steve jobs,Steve Woznaik and Ronald Wayne on April 1,1976. The company is headquartered in Cupertino, California acquiring 500+ retail stores in the world. The company earlier known as Apple computer company, In 1977 firm get its recognition as Apple Inc. A public ltd . Company in August 2018, become the first public US company to worth over US $1 TRILLION, shedding more than 1,30,000 employees and owning 500+Retail stores in 24 countries. Also the operation of iTunes become the world’s largest music retailer. All these coins tossed the company up to design,devlop and sell consumer electronics, computer software and online services.
TAKE A FLASH BACK :-
The all three heads of the company seed the foundation in order to develop and sell Woznaik’s I personal computer, in January 1977, revenue from sales noted including Apple II grew frequently within few years. They get filled up with motivation and in order to capture the moment they started to hire personnel, computer designers and initiated the product line. Over next couple of years, firm shipped new computer technologies featuring innovative and creative abilities of Graphical user interface like Macintosh (1984)..
With the help of huge marketing campaign and sailing the slogan of “think different”, the commercial credited widespread critical acclaim. However,the up level price tags and limited software titles shape power struggles between the company senior executives.
In 1984, Woznaik sign out from the Apple and immerse himself in his own commitments where on other hand, Steve jobs resignation shake the structure as a whole. Jobs founded his new company – NeXT along with former Apple staff. As soon as market for personal computer enlarges in its shape, Apple’s computer lost share to low price tags especially those with Microsoft windows operating system.
The body was on the brink by both hands either be it economic or be it financial structuring. Despite of shuffling the whole executive on the go, No stone are seem to turn around in their favour. Gil Amelio by the thought of inner development bought NeXT in 1997 aiming to bring Jobs back. With the acquisition of NeXT, Steve regained the ledership power within the company and become the new CEO shortly.
The steps of Jobs back in the world started the beginning of rebuilding of Apple’s status, and shutter up Apple’s very own retail stores in 2001, holding number of companies to devise a great portfolio of solutions, software titles. Refurbishing and changing few some of hardware used earlier in its computer.
In January 2007, Jobs renamed the organisation displaying the more focus drift into consumer electronics, simultaneously announced Iphone which reflects the huge critical acclaim and financial success to the journey.
In August 2011, jobs sign resignation as CEO of the company due to unusual health complications and Tim Cook become the new CEO of the world’s largest Information technological company. Just in two months span, Jobs died marking the end of the era of organisation.
In 2018, the company become the new face of brand loyalty and customer satisfaction value writing of US$ 1 trillion worth and having US$ 265.595 billion as revenue from operation. The history makers of the world are glowing in the dark ways.
WHAT THEY DO ?
The industry belong to develop, design and dealing in computer hardware, computer software, consumer electronics, digital distribution, semiconductor features, fabless silicon design and corporate venture capital.
Their respectful and successful products include Macintosh, iPod, iPhone, iPad, apple watch, Apple TV, Home Pod , Mac OS, iOS, watch OS ,TV OS, iLife, iWork, final cut Pro, logic Pro and Garage band.
WHAT THEY HAVE?
Apple pay store, iTunes store, App Store, Mac App Store, iBooks Store, iCloud and Apple music.
This was the whole journey of Apple Inc in a short blink. Hope you are inspired with the great professional and attractive appearance of the entrepreneurship. How the firm floats on the tides of the environment and bridges all the difference by best possible way.