THE JOURNEY OF SHAPRA TRADING | BUSINESS CONNECT MAGAZINE

THE JOURNEY OF SHAPRA TRADING CRAFTING OPTIMUM QUALITY NUTRITIONAL SUPPLEMENTS SINCE 2014 “Indian Pharmaceutical Industry has symbolically positioned itself as the thirteenth-largest in terms of values and the second largest in terms of quantity on the global landscape”, as per the reports of Equity Master. The crucial ingredients steering and fueling the growth of the Indian Pharma industry include the emerging Indian Pharmaceutical companies and increased government spending on health and health awareness. Among the domain, with its commitment to promoting health-related solutions while upholding purity and quality, STPL (Shapra Trading Pvt. Ltd) has flung its wings as one of the renowned pharmaceutical companies established in 2014 and evolved into a prominent Manufacturer and Supplier of Dietary Nutritional Supplements. Perpetually dedicated to research, development and launching products with stability, safety, and quality, STPL has clocked tremendous growth over 8 years as an FSSAI, ISO 9001:2015 certified organisation. Under the direction of CEO Prachi Pandey and MD Sharad Chandra, STPL has established its leadership in the provision of branded, high-quality protein that cooperates with the immune system to improve health and physique in all respects. Following its core values – integrity, dedication, and perseverance, STPL is actively serving Government institutions, corporate hospitals, small nursing homes, and Contract manufacturing for other pharmaceutical companies. Delhi Government, Apollo Hospital, Max Hospital, Fortis Hospital, PSRI Hospital, Sarvodaya Hospitals, Batra Hospital and Medical Research Centre, Medanta, and Narayana Hospitals are a few of the prominent STPL clients. THE BEGINNING – THE TALE OF STPL’S CREATION The N-cumin product was the sole offering when STPL was founded in 2014 and went into business in July 2015. It quickly rose to the top of its category. The duo of Prachi Pandey and Sharad Chandra comes up with 18+ years of combined expertise and a wealth of understanding in the pharmaceutical supplement categories. Before starting their businesses, both individuals were employed by other pharmaceutical firms. They initially began with a retail pharmacy in Lajpat Nagar, which they disastrously failed with significant losses within a year. This failure, however, was not a loss; rather, it was growth to gain experience, not to fall again, actually the start of something bigger and more scalable. It is a fact that without failure, knowledge and wisdom cannot advance. Later, the company expanded its line of therapeutic supplement goods. WHAT MAKES STPL A BLUE DIAMOND OF THE ‘PHARMACEUTICAL INDUSTRY’? All of STPL’s products are manufactured with FSSAI, WHO-GMP & ISO 9001:2015 certified plants and supervised by well-trained qualified staff. Prior to packaging, each product at STPL’s manufacturing facility undergoes laboratory testing. Unlike most companies, STPL uses only high-quality ingredients in product manufacturing. The team make a lot of effort to maintain integrity, honour, and respect in their work. TECHNOLOGICAL ADVANCEMENTS AND R&D To make the entire process efficient to track and manage sales of goods and make online orders, STPL provides its field staff with the newest technological gizmos. From presentations to online reporting tools, the technology makes it as easy as 123. R&D is crucial to the pharmaceutical and food supplement industries. The R&D division of STPL is continuously working to ensure stability, safety, and quality. Before a product can be sold, it must pass several different tests. THE EXCLUSIVE APPROACH TO THE MARKETING STPL’s journey began with just two people with particular educational backgrounds and professional skills, but as time went on, it grew larger. Through word-of-mouth, they assembled a larger, flawless team that ultimately contributed to developing their marketing position as a top protein provider. KEEPING EMPLOYEES MOTIVATED At STPL, employees are regarded as the centre of the business. The leading team works hard through various strategies to maintain their motivation and productivity. Plans for rewards have been created to encourage staff to perform better. Entertainment events such as weekly outings, internal competitions, game days, go-karting, and weekly draws are organised for refreshment and relaxation. STPL’S ACHIEVEMENTS & FUTURE OUTLOOK STPL has an efficient and well-crafted plan to achieve its vision and milestones and is currently concentrating on effectively executing these strategies. STPL participated in the India-Korea business summit held. in New Delhi; it is one of the most significant milestones for the company. Besides, the company has been a regular participant in pharmaceutical exhibitions. It is also an authorised supplier of government tenders. STPL follows a futuristic approach to developing new regions and locations where every hospital in India will be present in every large and small enterprise. The business is actively working to establish its name as the market leader in every category of pharmaceutical food supplements. WORDS OF WISDOM TO THE ASPIRING ENTREPRENEURS The most satisfactory results come from self-motivation, determination, dedication, and tenacity while starting a new business. Keep your head up even when things aren’t going well because the tough get going when the going gets rough. Never allow your failures to define who you are in the end. 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