LAYAM GROUP’S PIONEERING CONCEPT OF MANUFACTURING EXCELLENCE BY CONVERTING HEAD COUNT TO BRAIN COUNT
Filling positions or vacancies in any organization without paying heed towards the potential and expertise of the candidates can put companies into trouble. For obvious reasons, this affects the company’s efficiency due to less capable employees, as well as result in a large number of dropouts. Neutralizing this, Layam Group came into existence to recruit the best talent for your workplace, thereby focusing on Brain Count rather than headcount. Incorporated in Chennai in 2007 with a mission to stay ahead of the competition by innovating newer lines of service offerings based on the changing needs of clients, evolving market trends and rapid technological development. Under the stewardship of Founder and Chairman, G.S. Ramesh, Layam Group has become a 150-crore plus company and living up to their tag line-Catalyst for Growth. Their core business is upskilling candidates and connecting them to SMEs and MNCs as a way of enhancing companies’ human capital and filling talent gaps. They have also emerged as a trusted and reliable management solutions partner for large corporates, educational institutions and major players in the automobile, manufacturing and IT industry. At present, their core areas of operations are Recruitment, Staffing services, Contract Manufacturing/ Job Contract, Learning and Development, HR/IR consulting, IT services. Their company focuses on bringing cost, quality, and productivity by giving ‘brain count’ i.e. the right fit for the job. This is one of the major differentiating factors in Layam, which sets them apart from other players in the market. By focusing on brain count instead of headcount, they are supporting companies to survive in the competitive market.
Layam Group list of clientele entails Ashok Leyland, MRF, Tata Hitachi, Apollo Tyres, L&T, Yazaki, Mahindra, Yamaha Music, PSA, Tata Power, Volvo Eicher, ITC, and Triumph International.
INCEPTION SAGA
Ramesh was the first Indian employee at Hyundai Motor India. He had an eventful stint of over 12 years at Hyundai wherein he foresaw the acute shortage of skilled manpower and the dire need to acquire talent. Ramesh says, “After my successful tenure at Hyundai, I turned entrepreneur and set up Layam Group in 2007.” Started in Chennai with just four employees, Layam group provided staffing, recruitment and training services with an aim to provide opportunities to school and system drop-outs.
They identified the ones who seemed competent and had the potential to adapt to the challenges of working for a big company. These candidates were made to go through rigorous on-the-job training for two years with partner companies, and after the training period, they were placed successfully in various multinational companies. This initiative was started much before the skill India came into existence. They are proud to say that more than 10000 people have been placed in various jobs across India through this pioneering method.
It’s been a decade since their humble beginning. Today,Layam Group have expanded the business to provide end-to-end staffing and HR solutions, learning and development, contract manufacturing and professional engineering services to companies in India and abroad. They work as a trusted partner for companies that makes them unparalleled.
Headcount to Brain Count is a concept pioneered by Layam Group and has been the driving force of the company since its inception. This process works on the simple method of focusing on brain count rather than headcount while fulfilling the staffing needs of clients. Brain Count or in other words people who are capable, efficient and performance-driven are trained for skilled and unskilled jobs. Such candidates eventually emerge as the frontrunners in accomplishing organizational growth and career success.
BRINGING INNOVATION
Since inception, Layam Group has always been at the forefront of offering innovative services to its candidates and clients alike. In the present competitive environment, for any Industrial establishment, success can be maintained through ‘Low Cost, High Productivity’ coupled with a philosophy of ‘Do More with Less’. This is attainable through their Job Contract & Contract manufacturing model wherein they implement the concept of Brain count instead of Head count. Every industrial sector in the days to come will become technology driven, hence Brain count is the future and Layam is already prepared itself to become one of the strong partners in progress for future industrial growth.
ACHIEVEMENTS AND MILESTONES
The excellent performance of Layam has resulted in a number of accolades. The list is below:
Layam Group from HR consulting has redefined its strategy by focusing on cost, quality and productivity with an emphasis on Hire, Train and Deploy for smart manufacturing practice in the industry across 26 sites.
International Partnership–Layam Group is proud to have set up an IT firm in Mumbai and other development centers.
They crossed the 150 crore mark by redefining business strategy.
With a vision of giving back to society, Layam Group has made around 10,000 youth employable.
They are NEEM agents, ASDC accredited and ISO 9001:2015 Certified.
GIVING BACK TO SOCIETY
Layam Group headcount to the brain count model is a unique way of giving back to society. Besides this they are involved in various CSR activities. They take care of the entire educational expenses of two children at YMCA Special School for the Hearing Impaired in Chennai. They are also associated with Radhathri Nethralaya and support their efforts in treating needless blindness amongst orphan and mentally challenged children.
MESSAGE TO THE READERS
To kindle the flame of inspiration amongst our readers, G.S. Ramesh says, “My honest submission to the Business Connect readers is that the 40 years of my professional journey made me realize that age is just a number. If you have passion and perseverance with the unconditional approach and also doing business from the heart using the brain as a tool, you can be a contented person and shall keep you young and vibrant.”
