By Business Connect Magazine | May 13, 2025
Google has unveiled a refreshed version of its iconic ‘G’ logo, marking its first significant update since 2015. The tech giant, known for its bold and recognizable branding, has introduced a modern twist to the familiar four-color ‘G’ icon, aligning it with its evolving digital identity and AI-driven innovations.
Google’s Iconic ‘G’ Logo Gets a Vibrant Makeover in 2025
The new logo retains the classic Product Sans ‘G’ but replaces the distinct red, yellow, green, and blue color blocks with a smooth gradient that blends the hues seamlessly. This creates a more dynamic, vibrant, and polished look, enhancing color balance and depth. The gradient design reflects Google’s current design language, notably seen in its Gemini AI branding and Material You aesthetic, emphasizing simplicity and adaptability for mobile screens and dark mode.
The update is already live on the Google Search app for iOS and has begun rolling out on Android via the Google app beta (version 16.18), particularly on Pixel devices. While the change is subtle—potentially unnoticeable on small app icons or browser favicons—it signals Google’s strategic shift toward a cohesive visual identity across its ecosystem. As per reports, the gradient effect may hint at broader design updates, possibly extending to apps like Chrome or Maps, though Google has not yet confirmed plans to refresh its six-letter ‘Google’ logo or other product icons.
This makeover comes at a time when Google is doubling down on AI integration, with tools like Gemini shaping its product portfolio. The logo’s softer, more fluid aesthetic symbolizes a harmonious blend of Google’s diverse services, reinforcing its position as a leader in the tech space.
Stay tuned for more updates as Google continues to evolve its brand in this AI-driven era!
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