NAVRITI TECHNOLOGIES Unlocking Human Potential through Innovations, Assessments and Development Solutions
Envisioned to become the world’s largest assessment company, Navriti Technologies Private Limited is renowned for empowering students, professionals and institutions to develop and get certified on the real-world skills with its comprehensive suite of solutions for talent assessment and development.
Founded in 2012 by Mrinal Kumar, the company has pioneered innovative assessment solutions, delivering 1.9 million AI-powered assessments through its flagship product, Certiplate, and setting a new standard for fairness, precision, and transparency. Navriti is driven by a core mission: to harness technology-based solutions for conducting credible and unbiased assessments, leading to better outcomes in education, skills, and employment.
Comprehensive Solutions for a Changing World
Navriti offers a comprehensive suite of solutions for talent assessment and development, designed to equip teams with skills of the future. Its innovative products and services include:
- Certiplate: A secure, transparent and credible assessment platform that eliminates cheating and ensures fair exams.
- Careermap: A SAAS platform that provides personalised upskilling services, leveraging skills assessments to boost employability and provide actionable insights.
The company’s service portfolio encompasses Customised Skill Assessments, High-Impact Training, Impact Assessments, and Skill Gap Analysis. With its products and services, Navriti aims to empower organisations to develop their talent and accomplish their productivity & performance goals.
The Reward of Creating a Difference
The most satisfying aspect of Navriti has been its profound social impact, empowering a large number of beneficiaries and enriching their livelihood opportunities. By improving employability and creating target outcomes, the company has made a meaningful difference in the lives of many.
Building Trust through Core Values
Navriti maintains customer faith through its unwavering commitment to core values that prioritise customer satisfaction and integrity. These values include:
• Customer Delight: Exceeding customer expectations
• Integrity: Acting with honesty and ethical behaviour
• Ownership: Taking responsibility for actions and success
• Accountability: Being transparent and answerable for decisions and outcomes
• Together We Succeed: Fostering collaboration and teamwork
• Honour & Respect: Valuing and respecting oneself and the company
By adhering to these values, Navriti ensures that customers receive exceptional services, leading to high retention rates and long-term client partnerships.
Strategies for Success and Social Impact
Navriti’s resilience during the pandemic can be attributed to its genuine commitment to core values, prioritising employee well-being by protecting jobs and wages. This approach not only minimised attrition but also motivated employees to work with more zeal and passion towards enriching the livelihoods of the beneficiaries. By linking assessments to initiatives like the Skill India Mission, the company enhanced its social impact, providing beneficiaries with better access to economic opportunities and social upliftment.
Additionally, the pandemic prompted business diversification, which has proven beneficial in sustaining operations during challenging times. This strategic shift has enabled the company to navigate the pandemic effectively while creating a lasting difference in people’s lives.
The Key Differentiating Factors
Navriti’s unique approach lies in its emphasis on recognising and rewarding deserving candidates based on their efforts and skills. The company achieves this through transparent, fair, and credible assessments that cater to over 600 job roles, primarily in the unorganised sector. This capability sets Navriti apart, as few companies can match its expertise in this segment. Additionally, the upcoming launch of an AI-powered upskilling solution, expected by January of 2026, will further enhance Navriti’s competitive edge.
Building a Team of Skilled Innovators
Navriti’s team-building approach focuses on rewarding skills over traditional qualifications. The company forms its core teams primarily through referrals and an intern-to-hire program, which identifies outstanding candidates during a 3-month internship. Top performers are then hired permanently, having already demonstrated their skills by resolving some real-world problems. This approach allows Navriti to find and nurture talent, prioritising abilities over credentials and giving individuals a chance to prove themselves beyond their CV.
Innovation: The Key to Growth and Success
Innovation is essential for survival in today’s rapidly changing landscape. At Navriti, the company strives to stay ahead by dedicating efforts to go beyond the norm. Through creative skill development solutions, it empowers individuals and organisations to reach their fullest potential. By embracing new technological developments and seeking opportunities for enhancement. Navriti drives innovation and prepares for future innovators. The company also takes interns throughout the year to help them enhance their learning and prepare future innovators for the country.
The Power of R&D and Tech Advancements
Research & Development (R&D) and tech advancements are the lifeblood of a thriving entrepreneurial ecosystem, driving innovation and growth. This symbiotic relationship enables entrepreneurs to harness new technologies, creating new markets and business models. R&D reduces the time and capital required to launch complex products, achieving global scale. Technology has removed geographic and linguistic barriers, allowing startups to tap into market trends, customer behaviour and operational efficiency. Continuous R&D investment fosters a corporate culture that values experimentation, accepts failure as a learning opportunity, and encourages creative problem-solving—essential qualities for a startup’s long-term survival and growth.
Fostering Growth through a Unique Culture
Navriti’s workforce, comprising individuals from various backgrounds, has built a culture of creativity, empathy and teamwork. By prioritising skills over qualifications and hiring through referrals or an intern-to-hire program, the company ensures employees align with its core values. This approach has protected the work culture and created a strong bond among employees, as evident from the fact that more than 50% of the employees have been with the company for more than 5 years.
A Legacy of Excellence: Accolades and Milestones
Over the past 13 years, Navriti has garnered numerous achievements and accolades, demonstrating its commitment to innovation and excellence. Some of its notable recognitions include:
- In 2013, incubation support from IFIM Business School in Bangalore
- In 2014, shortlisted from the South Zone for Sona Koyo and CNBC Awaaz’s Masterpreneur Season 2.
- In 2016, selected by the Village Capital’s Education India cohort.
- In 2018, recognised as one of the top 20 innovative ICT startups by ICT and ASSOCHAM.
- In 2021, invited by the National Skill Development Corporation (NSDC) to chair a committee for reforming vocational training assessments
- In 2022, enlisted by NCVET to design the operational manual for vocational assessment companies.
- In 2023, authorised as a PAN-India Assessment Agency by NCVET
Winner of multiple awards, including the Skill Development Leadership Award, Asia Pacific HRM Congress Awards, India Elite Education & Institutional Excellence Awards & Conference, Water Management & Plumbing Skill Council of India, and Excellence Awards for its performance as an assessment partner for the Automotive Skill Development Council (ASDC).
Vision for the Future: Unlocking Global Potential
In the next decade, Navriti aims to become the World’s largest assessment company, expanding globally to unlock the latent potential of individuals and communities. By moving beyond traditional examination methods, the company will harness technology to bridge skill gaps through targeted upskilling programmes and design globally relevant assessment platforms. This vision is built on the belief that skill assessment can drive economic growth, equity, and social mobility. By empowering individuals and strengthening communities, the company will contribute to a global economy where human capital is fully realised, unlocking the unrealised potential, exciting across the world.
Wisdom for Aspiring Entrepreneurs
Mrinal Kumar advises aspiring entrepreneurs that the key to success lies in taking the leap of faith and starting a venture with passion and conviction. The right time to begin is now, as delaying can increase risks. This once-ina-lifetime experience leaves an indelible mark, profoundly shaping one’s life. Do not be afraid of failures, believe in your potential, and keep innovating always!
