At the forefront of the real estate evolution, SigmaValue, founded in 2020, is harnessing the power of data analytics and AI to empower stakeholders with actionable insights and intelligent solutions. Led by the visionary CEO, Yashdeep Jadon, an expert in valuation and technology, SigmaValue is redefining industry standards with an unwavering commitment to discipline, transparency and trust. Recently, Yashdeep Jadon spoke to our editorial team and shared about the company’s journey, plans, and valuable advice for budding entrepreneurs.
Let’s hear from the leader himself!
BCM: Yashdeep, thanks for joining us. You have had an amazing journey so far. Would you share what inspired the vision behind your entrepreneurial journey? How has it evolved?
Yashdeep: To be honest, real estate was never a backup plan for me. Very early on, I sat through meetings where decisions worth hundreds of crores were taken on instinct and half-facts. It bothered me because the system rewarded speed over verification. Opacity was accepted as the norm, and that moment shook me. My background as a structural engineer, and later running a valuation practice, made it clear: what the industry lacked wasn’t talent or intent, but trust and discipline. Conviction became my compass — to replace doubt with discipline and ensure decisions are backed by data and insights.
BCM: What was the defining moment when you realised your venture was on the path to success?
Yashdeep: The defining moment came during the Covid-19 pandemic, when I began working on SigmaValue, developing proprietary data sets and integrating AI when most thought it was futuristic. A reputed firm approached me to create a market analysis. I was new, and there were long-established firms in the space. Yet they chose me — not for years in the market or the size of the name, but for credibility of source and integrity of data. That was the moment I knew we were onto something bigger than survival.
BCM: How do you translate your vision into actionable strategies that your team can align with?
Yashdeep: A vision only creates impact when it can be lived by a team. Translating vision into strategy begins with clarity — breaking down complex goals into actionable priorities. I spend time ensuring the team understands why we are doing something, not just what. We don’t chase ten things at once; we map milestones, define responsibilities, and track progress with discipline. I encourage my team to challenge assumptions, bring fresh ideas, and take ownership. Strategies may evolve, but the compass never changes.
BCM: What strategies do you employ to foster a culture of innovation and adaptability within your team?
Yashdeep: Innovation comes when people are pushed out of their comfort zone. I don’t believe in spoon-feeding my team; I want them to learn, experiment, and even make mistakes. A wrong attempt doesn’t bother me; inaction does. We work in short cycles — test, iterate, refine quickly. Small experiments every day matter more than waiting for one big breakthrough. When people feel they’re shaping outcomes and know they’re supported, creativity comes alive and adaptability follows.
BCM: As a successful entrepreneur, how do you balance innovation with practicality to create impactful solutions in your industry?
Yashdeep: Innovation doesn’t mean much if it can’t survive in the real world. Big ideas are fine, but if they don’t work on the ground, they’re just theories. In real estate, people don’t care about fancy words; they care about clarity, speed, and credibility. We built our ecosystem by mapping the developer workflow — land identification, market analysis, pricing, financing, sales — and solving real problems at each stage. My rule: test fast, learn fast, adapt. If it works, we double down. If it doesn’t, we stop.
BCM: With the increasing prominence of AI, how do you leverage emerging technologies to stay ahead of the competition and meet evolving customer needs?
Yashdeep: A few years ago, people said AI would never survive. Now even remote villages use it. In real estate, instinct is already giving way to intelligence. For me, AI is not about hype, it’s about application. Our industry struggles with opacity, scattered data, and delays. That’s where AI makes the difference. We’ve built proprietary datasets and layered AI to create decision intelligence. Instead of weeks of manual analysis, a developer can simulate pricing, demand, or absorption in minutes. The advantage is mapping AI into the workflow, making decisions faster and more credible.
BCM: What are the USPs of your offerings? Please shine some light on your leading edge in the market.
Yashdeep: Our edge isn’t about more tools; it’s about solving daily problems. The first is credibility of data. If your base is shaky, no technology can fix it. That’s why we don’t touch scattered feeds. Everything starts with verified filings like RERA and IGR, cross-checked with disclosures and market checks. On top of that, we’ve built tools that reflect how professionals work. PropGPT™ is an AI co-pilot, giving structured answers in seconds. The Simulator lets you adjust scenarios, project ROI, calculate IRR, and test pricing in real time. We don’t give static answers; we give living decisions.
BCM: How do you gather and utilise customer insights to continuously refine your products or services?
Yashdeep: The best insights don’t come from surveys; they come from conversations. I spend time listening to how developers, investors, or valuers actually work and where they get stuck. Many refinements are born from those observations. We also track usage closely — what features clients rely on, where they hesitate, and what they return to. Before handing over a dashboard, we let clients cross-check data themselves. If they flag a gap, our team integrates it immediately if available. The process is simple: listen, observe, adapt.
BCM: Do sustainability and social responsibility play any significant role in your business vision and operations?
Yashdeep: Sustainability and responsibility aren’t just checkboxes. Real estate shapes lives, cities, and communities. SigmaValue is more than just a business; it’s a mission to infuse trust, discipline, and transparency into decisions. When the market runs on credibility, buyers feel safer, developers are accountable, and the economy grows with integrity. Sustainability is about using technology to eliminate waste, inform smarter land use, and enable fairer pricing. In the end, it’s not just about profit; it’s about purpose.
BCM: How do you stay inspired and continually push the boundaries of what’s possible in your field?
Yashdeep: Leadership isn’t about titles; it’s about solving problems still unsolved. Every time I see a decision made on incomplete data or hear of lost trust, I’m reminded why I started. That frustration fuels me. I believe real estate can be transformed, to be driven by discipline and intelligence, just like capital markets. If our work can bring even a small shift in how developers plan, how investors trust, or how families choose a home, that’s impact worth fighting for. With the right approach, we can create a more transparent, more trustworthy, and more sustainable industry.
BCM: As a visionary leader, how do you foresee the future of your industry in the next five years?
Yashdeep: The next five years won’t just change real estate — they’ll change its mindset. Decision-making will move from reactive to predictive. Projects will be tested on screens before bricks are laid. Buyers will no longer settle for glossy brochures or celebrity endorsements. They will ask tougher questions: “Where’s the data? Where’s the proof?” And those who cannot answer will be left behind. The future isn’t about taller buildings or bigger deals; it’s about sharper foresight, greater accountability, and decisions that stand the test of time.
BCM: What advice would you give to aspiring entrepreneurs aiming to make a global impact?
Yashdeep: Don’t chase perfection; chase relentlessness. The world doesn’t reward ideas that gather dust; it rewards those who dare to take the leap, who test, fail, learn, and keep pushing forward. Don’t be paralysed by the fear of mistakes, be consumed by the fear of not trying hard enough. Build with conviction, not just for profit, but for a purpose that transcends your own existence. My advice? Stay restless. Stay disciplined. And never let doubt dictate your decisions. The moment you let fear win is the moment you surrender your potential.
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