As global tech giants flock to urban centers, Sridhar Vembu, founder and Chief Scientist of Zoho Corporation, is championing a bold counter-narrative: rural India is a goldmine of untapped talent. On April 30, 2025, Vembu took to X to debunk the myth that rural areas lack skilled professionals, emphasizing that India’s villages are teeming with potential waiting to be nurtured.
Vembu’s vision stems from Zoho’s pioneering rural model, starting with its Tenkasi office in Tamil Nadu, established in 2011. “Almost anywhere in India, within a 30 km radius, there are 0.5 to 2 million people—even in rural districts,” he posted, highlighting India’s dense population as a talent reservoir. With over 600 rural districts, each producing around 20,000 children annually, Vembu argues that the challenge isn’t finding talent but investing in it long-term.
Zoho’s Tenkasi hub, now employing nearly 500 people, proves this model’s success. Through initiatives like Zoho Schools, Vembu has trained local youth, many without formal degrees, into skilled tech professionals. This approach not only curbs urban migration but also fosters economic growth in rural areas. A 2021 study by Economix Consulting Group noted significant community development in Tenkasi, from increased incomes to improved infrastructure, driven by Zoho’s presence.
In February 2025, Vembu urged entrepreneurs to “think rural,” emphasizing India’s youthful demographics—superior even to urban centers reliant on rural migrants. He advocates sending experienced professionals to villages to mentor local talent, creating self-sustaining tech ecosystems. Despite challenges like infrastructure gaps, Vembu’s long-term vision is gaining traction, with social media users praising its potential to reduce urban overcrowding and empower communities.
As Zoho expands its rural footprint, Vembu’s philosophy challenges conventional tech hubs, proving that innovation can thrive where talent is nurtured. With plans for more satellite offices, his mission continues to redefine India’s tech landscape in 2025.
Add Business Connect magazine to your Google News feed