In today’s energy landscape, nuclear, petrol, and coal are a thing of the past. Renewable energies are taking center stage and delivering electricity where needed most. Since 2019, Durasol Energi, a Global brand from Intelenergi, has been at the forefront of the energy revolution, introducing innovative solutions to the market.
Durasol Energi—Pioneering Energy Storage for a Greener, Cleaner India
Founded by the visionary leader, Dhananjay Sharma, Durasol Energi specializes in energy storage, renewable technologies, and high-performance products tailored for various industries. Recognized as a trusted leader in renewable energy, Durasol Energi is dedicated to meeting customer needs while fostering environmental sustainability, with a strong emphasis on research and development and advanced quality management systems.
The company’s diverse product portfolio includes solar energy solutions, lithium batteries, energy storage solutions, inverters, and solar water pumping systems. Durasol Energi has built a stellar reputation in the inverter and battery segments and is known for its commitment to quality and reliability.
It is India’s First company to start manufacturing Active Hybrid Solar Inverter in India. With a solid presence in India and 30 global service centres, Durasol Energi has achieved the status of Star Export House and holds ISO, CE, and UL certifications. As Durasol Energi continues to expand, it remains committed to delivering exceptional energy solutions worldwide.
The Genesis of Durasol Energi
Dhananjay Sharma, a visionary entrepreneur, has rapidly propelled Durasol Energi to global prominence, showcasing that age is no barrier to innovation. Within just 24 months of his business endeavours, Durasol Energi has expanded its footprint to 30 countries, revolutionising the Indian renewable energy and power backup sector. Dhananjay’s unique ability to identify societal challenges and his unwavering commitment to addressing them have been the cornerstones of his success.
Reflecting on his key inspiration behind Durasol Energi, the leading man shares, “I have been puzzled with the situation that Indian technology has been the same for the last 20 years and the world has moved beyond this transformer-based technology. The nationalism inside me, the desire to address the societal challenge and develop indigenous products and technology, pushed me beyond comfort to create something different.”
Dhananjay saw an opportunity to bring game-changing innovations to the industry, and he followed his instincts to establish Durasol Energi. This venture not only aimed to provide effective solutions but also to elevate India’s standing in the global renewable energy market.”
Evolution in the Energy Industry: Over the Years
The inverter and UPS industry is experiencing growth at a rate of 8% CAGR, while the battery segment is growing at 12%. The energy landscape is shifting towards solar PCUs, leading to an increasing demand for higher-capacity products.
The government’s goal of achieving 40 GW in rooftop solar solutions has created significant opportunities for the industry. However, a key challenge in the solar industry is ensuring customer satisfaction with the latest technology while maintaining zero complaints—a standard that many competitors are struggling to meet.
Durasol’s experience in developing products that meet global technology and feature benchmarks has enabled the company to offer ‘Made in India’ products for both domestic and overseas markets. Currently, this industry is predominantly led by Chinese manufacturers. Durasol Energi aims to provide strong competition and support the Indian industry in becoming self-sustainable.
Overcoming the Hurdles: Dhananjay’s Leadership Evolution
Dhananjay considers himself fortunate in his entrepreneurial journey, as challenges are often inevitable. However, understanding what to expect allows him to prepare for obstacles before they arise.
Not all challenges are negative; in fact, early setbacks have been instrumental in his growth. They have helped him refine his focus and develop essential recovery skills, ultimately strengthening his business and his resolve as an entrepreneur. Embracing these experiences is key to turning obstacles into opportunities for success.
An Edge Over the Peers
Durasol Energi is dedicated to bridging the notable gap in the market. Its innovative approach, optimum quality, and pre-and after-sales services make it stand out in the industry. It is a pioneering company in innovation and bringing new products. This is instrumental as the company is working with Global Vision. This will make us a leader in technology. Durasol Energi aims to be a leader by differentiation, not only by revenue.
The team of dedicated professionals with years of expertise and excellence in innovation and the use of the best components and production processes with quality and service to the customers is another key differentiating factor. Understanding the significance of technology in the current digital era, Dhananjay and his team actively harness the technologies and tools to enhance their products and operation processes.
The Man at the Helm
Dhananjay Sharma, Founder & Managing Director, Durasol Energi Dhananjay Sharma is an industry leader and seasoned professional with over two decades of rich experience in the same industry. Before starting his journey as a new-age entrepreneur, he spearheaded the strategic direction of global operations for Indian conglomerates and established the Indian brand on the global map.
Dhananjay is accredited with bringing game-changing innovation to the Indian renewable energy & power backup industry, which gave our country an edge over China and other fast-growing markets in this domain. It is because of his rich industry knowledge and expertise that has placed Durasol Energi at the helm of the energy industry.
Further, Dhananjay is an active member of the ESC Africa Committee (run by the Electronic and Software Export Promotion Council, Govt. of India, India Africa Community, CII, and FIEO). He also received the prestigious award of Highest Exporter of India in the Power and Solar domain from the Ministry of Commerce, Govt. of India. Dhananjay holds PGDBM and EPGDIB and has attended various leadership programs from IIMT, IIFT (Indian Institute of Foreign Trade), and ISB (Indian School of Business).
Noteworthy Achievements and Milestones Durasol Energi has achieved significant milestones in the energy sector through the diligent work and dedication of a distinctive management team with successful experience in the domain. Within a year of its inception, the company filed patents for its technology.
Their exceptional quality, reliability, and uniqueness in the products have earned them praise from numerous clients. Recently, Durasol Energi was the first to develop Indian highfrequency-based technology in the industry. This will give the Indian power backup and solar industry new avenues and directions.
The Future Roadmap
Durasol Energi’s commitment to exceptional energy solutions extends beyond its products; it’s ingrained in the company’s foundation. “Our company not only aimed to provide effective solutions but also to elevate India’s standing in the global renewable energy market,” Dhananjay Sharma explains.
Looking ahead, Durasol Energi is set to expand its product range and bring world-class technology to meet the growing demand and lead the industry by technology in the next three years. The company aims to introduce four new technologies and make a significant impact in the global market.
