Written By Puja Bhardwaj
The demand for clean and natural nutritional and beauty products has continuously increased over the last few decades. Responding to the early market demand, Aarti Gill and Mihir Gadani introduced OZiva in 2016, which later emerged as a prominent brand in the wellness landscape.
Where most brands were using harmful chemicals, preservatives, artificial sweeteners, and colours, OZiva created a revolution with its organic and plant-based options and delivered consumers the purest forms of nutrition. At the core of OZiva’s product portfolio is its commitment to offering clean, natural and plant-based ingredients. The company sources these ingredients from global farms with the main focus on authenticity and quality.
The Concept behind the Name, “OZiva”
The name ‘OZiva’ has a unique definition: ‘O ‘ in the name signifies ‘Originality’ while Ziva in Hebrew means ‘radiance and brilliance’.
They are the co-founders of Oziva, a well-known plant-based nutrition brand that has transformed how countless people approach healthy living in India and beyond. More than just business partners, Aarti and Mihir have woven their individual strengths and shared values into a powerful force for good, creating a modern-day love story that’s as energising as the superfoods they promote.
The Beginnings: OZiva’s Incorporation
Long before Oziva came into existence, Aarti was always passionate about health and entrepreneurship. Growing up in a mindful environment for nutrition, she carried that knowledge and awareness while studying in college. After she completed her formal education in business and technology, she developed an interest in addressing real-world challenges to make a positive impact on people’s physical and mental well-being.
While the co-founder and partner, Mihir Gadani, found his calling in incorporating analytical prowess with an insatiable curiosity about market trends. Whether it was building new tools in tech or strategising potential business concepts, Mihir was always focused on finding gaps and introducing the right solutions to fill them. Oziva always believed that harnessing technology was the key to simplifying daily life and making it more fulfilling for consumers today.
While Aarti and Mihir met in a professional networking group, they found themselves connected in the first conversation through a shared passion for well-being, thoughtful living and entrepreneurship. Soon, their discussions moved beyond basic “startup talk” to the science behind nutrition, the power of plant-based ingredients and the major challenges of a healthy life in urban settings.
Soon, Aarti’s zeal for nutrition and business strategy and Mihir’s problem-solving approach inspired the beginning of a unique concept that eventually became OZiva, a unique brand for plant-based and organic nutritional products. It is said to be the world’s first connected omnichannel nutrition brand where people are free to choose a product from anywhere and consult a human expert digitally.
OZiva’s Distinctive Edge: Innovation and Commitment
With its commitment to empower individuals on their health journeys and bring a remarkable change to more focused and informed lifestyle choices.
OZiva’s in-house R&D team actively works on the formulation as per the demand. First of all, the ingredients are sourced and sent to NABL-accredited labs for quality checks. After quality parameters are met, the finalised ingredients are used to manufacture the product at GMP-certified and USFDA-registered units. Lastly, the final products are tested before being shipped to consumers.
OZiva is continuously moving ahead while helping people lead healthier lifestyles. It is a digital-first brand, while OZiva products are available on its own website; e-commerce sites Amazon, Flipkart, Snapdeal, and Nykaa; and in offline stores.
The Future Roadmap of OZiva
OZiva is actively addressing the core needs of health-conscious consumers with its range of clean, plant-based nutrition products with a blend of Ayurvedic wisdom and modern science. science. science. Presently, it is offering more than just product offerings through expert guidance and digital consultations, establishing itself as a comprehensive wellness partner.
The brand offers products divided into two main categories: everyday nutrition and hair and skin care nutrition for women and men. Soon, OZiva is planning to expand to the children’s nutrition segment and offer top-notch, similar products for children.
While OZiva is continuously thriving, its revenue in 2025 was estimated to be around Rs 258 crore, marking a 148% increase from Rs 104 crore in FY24. The founders are further looking to invest in people, products, technology, and the brand for improved offerings and increased growth.
