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Adhnesh Vij, A Young, Dynamic Business Leader Crafting his own Success Path with Brandzone Entertainment Pvt Ltd & Buyzone E-Commerce Solutions Pvt Ltd

Mr Adhnesh, Director at Brandzone & Buyzone, represents the perfect emblem of a successful young entrepreneur who has achieved at multiple levels professionally in the business world. He is a high achiever and multi-talented, innovative entrepreneur with highly evolved industry knowledge. A business can cherish happy days only if it appreciates making a difference in the lives of others, and if it possesses that ‘zest’ of passion for helping others, keeping at par with recent breakthroughs and advancements.

“Whatever the human mind can think and believe, it can accomplish.” This line perfectly sums up Adhnesh Vij’s journey of incorporating Brandzone Entertainment Pvt Ltd, a one-stop powerhouse for designing, managing, and executing incredible events, and Buyzone E-Commerce Solutions Pvt Ltd, a unique portal offering products and e-vouchers at the best prices.

Mr Adhnesh has been instrumental in the success of a multitude of events varying in size from small to massive scale. Through his long-established and extensive industry network, multi-tasking capabilities and dedicated nature, Adhnesh is a motivating industry leader. His hands-on experience has enabled him to elevate both of his brands successfully.

Brandzone Entertainment Pvt Ltd

Evolved as an entertainment brand, Brand Zone Entertainment India Pvt. Ltd. is a one-stop powerhouse for creating unparalleled experiences. With a vision to be the foremost entertainment, media, and communications company by delivering superior entertainment value and extraordinary experiences globally, Brand Zone came into existence in the year 2009.

To astonish customers and participants, it manages a wide range of events, including Product Launches, Corporate Events , Virtual Merchandising ,Live Concerts ,Theme Parties, Celebrity Management ,E-Gift Cards , Customized Gifting etc. Every event, no matter how big or small, receives utmost care from conception to execution . Brand Zone is moving forward with its objective to be a one-stop solution for the Corporates for all verticals for services, goods, and IT tech, available in both online and offline formats, supported by excellent outcomes, innovative ideas, and enthusiastic workforce.

“Always say yes to every business that comes your way, and then consider how to go about it open and to function 24 hours a day, seven days a week, 365 days a year”, the visionary leader advised

Service Portfolio

Corporate Events: The team has used cuttingedge technology to execute some magnificent events throughout the years with methodical preparation and flawless execution. They have gained a good name and recognition by working for well-known business magnates, modern entrepreneurs, and some of the most prominent companies.

Product Launch & Brand Activations:

Brand Zone creates the ideal launchpad for companies and their goods, laying the foundation for them to enter the markets and leave their mark. They design user interfaces that allow businesses to communicate with consumers and create connections that go beyond simple transactions. Brand Zone gives life to companies and their target markets through well-crafted promotional activities that effectively penetrate market segments and influence the target groups.

Live Concerts:

Brand Zone has experience working on projects of all sizes and scopes, from opulent branding events to breathtaking live performances. Brand Zone offers beautiful live events that are larger than life through flawless planning and execution. The Brand Zone team has developed unique live experiences by utilising sounds, lights, special effects, and colourful settings during several live events with well-known celebrities and superstars.

E-Gift Cards & Gifting:

Brandzone provides the incentive plans, Loyalty programs ,Sales incentives through 200 Plus E-gift cards & Products.

Celebrity Management:

Celebrities instantly boost an event’s glamorous factor. Over the years, Brand Zone has developed a strong network of celebrities that can add excitement to events such as product launches, store openings, college festivals, weddings, award ceremonies, advertising campaigns, and more. Celebrities’ widespread appeal benefits brands and their marketing plans.

The crew handles every detail for renowned celebrities in the film, television, sports, and fashion industries, from shortlisting celebrities to reserving dates and arranging flights. Bringing diverse experiences and perspectives to the business, the entire team is a powerful resource for the company. Because every individual is a doer, a believer and, most importantly, a life-long learner.

At Brandzone, 70 members of an internal team work together to envision the future and produce outstanding achievements in the here and now. The team comprises several industry veterans, including event strategists and supervisors, business managers, digital media managers, content developers, artist managers, brand activation managers, technical and production experts, television experts, and more.

Only a decade old, Brand Zone has convincingly carved a distinct niche for itself in the showbiz realm. Begun as an outdoor advertising business in 2009, Brand Zone has worked across geographies and markets to become a distinctive integrated marketing brand. From advertising on hoardings, panels, bus branding, traffic booths, kiosks and toll-nakas, they moved on to explore superior canvases and uncharted avenues.

Since then, until today, Brand Zone has flourished marvelously by producing and managing some of the most extensive, most sophisticated, and unforgettable events for the world’s leading brands, institutions, businesses, multinationals, and individuals.

Buyzone E-Commerce Solutions Pvt Ltd

Buyzone offers a huge selection of goods at excellent prices. Additionally, they have curated a huge selection of e-gift cards for more than 250 major domestic and international businesses. This service is offered to both B2C and B2B customers.

The Buyzone provides a wide variety of e-gift vouchers for items including designer clothing, gadgets, vacation, beauty goods, groceries, and much more. Numerous companies which lack the e-gift voucher format, those products are directly purchased with authencity in order to bring maximum benefits to our customers and clients.

The Tale of Inception – Beginning of Adhnesh’s s Entrepreneurial Journey

“A few years ago, I attended a concert with my friends in Pune where I saw the digital ads on the panels and implemented the same in Punjab in the outdoor media business. The first innovation I did on my outdoor sites was the tri vision poles,” the visionary leader said when discussing the creation of his brand Brandzone.

After six months in 2012, I organised a live performance of “Yo Yo Honey Singh” in Amritsar that drew over 7000 people. It was a resounding success. We continuously elevated the bar and provided nothing less than pure quality, from the initial concept development to the specialised manufacturing and post-event assistance. Brand Zone has crossed boundaries in order to become known.

The Innovative & Flexible Work Culture

The company has a flexible and open work environment that encourages the team to put forth their best efforts and develop original ideas. The management team works hard to promote a work atmosphere that values commitment, a positive outlook, employee comfort, and goal-oriented behaviour. In addition to direct payment, they offer timely incentives and bonuses to boost employee morale and keep them motivated to work hard at all times.

A visionary and an achiever, Mr Adhnesh and his brands have achieved numerous milestones –

Brandzone is associated with all and any major event in the country. It has organised a wide variety of events, like-
• Outdoor campaign for Commonwealth Games for the Upper North India region
• Yo Yo Honey Singh and Mika concert
• Concerts for MTV Bollyland
• Airtel Pan India – 4G Launch events
• Production for Sunburn
• Organized events for many Asian countries.

Produced Music videos under Brand Star and sold them to Zee Music, Let’s Dance by CJ on the Zee Music Youtube channel and Heere Heere Cover by CJ on the Brandstar Youtube channel.

Further, the company has been a Management agency for IPL Team – Kings XI Punjab for 4 years; it has been honoured with the Best Partner Award by Airtel Payments Bank. Currently, it is working for the Top 100 Corporates in the country for products, services, events, marketing, and tech support. While ensuring continuous success for Brandzone, the inspiring leader has launched an e-commerce startup ‘Buyzone.’

The Road Ahead

The dedicated team at BrandZone works hard to provide an unmatched event experience. To do this, they forge close bonds with each of their clients, delivering excellence and assurance at every turn. They treat every occasion as unique as the client does.

With a strong team of people and extensive event industry knowledge, Brandzone strives to make every event, regardless of size, a big success and push the business to a global level by organising and managing events across the world.

As tasting the hard-earned fruit of success at Brandzone has filled Mr Adhnesh with abundant business expansion skills and tremendous confidence, he further envisions to soon register Buyzone as a startup globally and work on constant Innovation and gradation in the field of advertising, events, tech, services and products and e-gift cards.

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