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Trackier

Trackier Rebrands Its iGaming Affiliate Marketing Platform to Affnook

Trackier has become a leading attribution tracking solution provider based out of India. And now, it has relaunched its iGaming affiliate marketing platform as Affnook. This rebranding was aimed at creating a curated, tailored solution specifically for the iGaming industry with a dedicated resource pool to ensure a top-notch customer experience.

The company made this move this financial year to improve product capabilities for the iGaming brands and operators, enhance customer experience and support, and launch a brand that aligns with the company’s iGaming goals and aspirations.

Trackier iGaming (now Affnook) already enjoys a generous client base in the iGaming industry that includes leading operators and brands, all within a couple of months of its overhaul. They also entered into a strategic partnership with Affpapa, a leading iGaming platform aggregator based in Malta.

Talking about the platform, Affnook is a single-logon dashboard that encompasses the capabilities of attribution tracking, affiliate management, invoice generation, and fraud detection platform. The key differentiating factors of this platform are its comprehensive capabilities, real-time reports, data accuracy, easy integrations, and an in-built fraud shield—all within a lucrative price point.

“Our decision to rebrand our iGaming offering as Affnook signifies our full commitment to the iGaming industry. Recognizing its immense potential, we aim to position Affnook as a platform that not only simplifies but also optimizes iGaming affiliate program scaling. We are thrilled to embark on this journey with our trusted clients and look forward to a promising future,” said Faizan Ayubi, CEO and co-founder of Trackier.

Unicorn, a leading iGaming operator in the industry, onboarded Affnook as its SaaS partner and one of its first clients. A few months into its collaboration with Affnook, it scored many achievements, including better player acquisition, higher bet volume, and a high-converting affiliate program. Talking about its experience using Affnook, ___ from Unicon said, “Affnook is a lifesaver for our iGaming affiliate program.

Managing affiliates and calculating their payouts without dedicated affiliate marketing software was a challenge for Unicon. After onboarding Affnook, we’ve not just streamlined our workflows but also managed to achieve some amazing numbers on the player acquisition and retention front. All in all, I’d recommend my fellow iGaming operators try Affnook for their affiliate program and see the difference.”

In the future, Affnook aims to become a market leader in iGaming SaaS technology in the LATAM, Western and Southern Europe, Asia, and US regions. For more details, you can visit Affnook’s latest website, https://affnook.com, and book your free demo.

About Affnook

Affnook is a subscription-based iGaming affiliate marketing platform for brands and operators who are looking to boost their user acquisition or improve their player retention through affiliate marketing.

The platform helps them create and manage affiliate campaigns, onboard affiliates, track their performance at the affiliate- or campaign level, automate payouts, and deter fraudulent transactions—all in one place. Established in Dubai, Affnook is currently available for all iGaming businesses in Europe, the US, the UK, the MENA, and LATAM.

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