Exemplifying The Entrepreneurial Spirit
Entrepreneurial spirit has been defined as a mindset and way of thinking that actively seeks out change rather than waiting to adjust to it. It’s a way of thinking that values innovation, service, and constant progress. It is a strategy for dealing with problems that makes you feel driven, in control, and empowered. One of the youngest entrepreneurs in the country, Mr. Shiva Bhavani, established the Digital Marketing Agency, Wings Communications, as a sublime example of this spirit.
THE ENTREPRENEURIAL JOURNEY
“I have always been a passionate and free-spirited person. With a zeal for adventure and new ideas flooding my mind, I knew I had to do something different. I believe that being an entrepreneur is a constant rollercoaster ride full of new adventures every day, and if you love what you do, it’s even more fun”. – Mr. Shiva Bhavani, CEO and Founder.
The challenges of operating a business are all too well known to entrepreneurs. Most entrepreneurs struggle with the issue of beginning anything from scratch, and often without much advice. This, coupled with scarce funds and resources, leads to restless nights and extreme stress. It is no secret that being an entrepreneur may be difficult, but it is also extremely rewarding. The game requires players to overcome obstacles.
Only a forward thinking approach and an optimistic outlook can enable you to navigate challenging times in business. As the CEO of a digital marketing firm, Mr. Shiva Bhavani had to deal with a lot of these difficulties, and it was his ability to overcome them that helped Wing Communications become the prosperous business that it is today. Even though the digital market space is congested with players, Wing Communications is still creating its space by providing an umbrella of services to clients irrespective of national boundaries.
Consumer expectations for brands have increased, and people demand more from brands. To provide the clients with the greatest growth solutions, Wing invents and develops at the intersections, aiming to be creative and transcending mediocrity. Wing Communications is more than just a marketing or creative organization. They offer clients more than just PR or digital marketing solutions – they also give them fresh perspectives, unmatched skills, and game-changing business outcomes.
A good leader, in Mr. Shiva’s opinion, is always on the hunt for fresh concepts, and in today’s rapidly evolving environment, it is essential to offer clients unconventional solutions. He sees himself as a charismatic leader who is open to learning new things, who not only has inclusive ideas but also executes them. And according to him, he learned these entrepreneurial traits from his biggest source of motivation, Steve Jobs. On Shiva’s list of noteworthy entrepreneurs, Jobs stood out due to his laser-like focus.
Wing Communications’ mission is to create digital marketing strategies that offer unparalleled ROI through top tier goods and services. World-class digital experiences are made possible by the company’s youthful, innovative marketing innovators and tech entrepreneurs combining their various viewpoints and expertise.
They bring the top people, ideas, and resources from anywhere in or outside of their network to bear on any client challenges. In our unpredictable, uncertain environment, being able to recognise the minor changes that have a big influence (both positive and negative) on business is an essential ability. Those who succeed place informed bets, keep an open mind and have the insight and energy to take advantage of opportunities.
Additionally, in recent years, consulting has evolved into a right and left-brain activity. Through emotion, experimentation, and creativity, the team develops the futures of clients in a way that goes beyond plain analytics. In the face of enormous changes in business, branding, and marketing, Wing Communication’s goal is to be a change agent. They strive to end the tyranny of the status quo for their customers and their employees in order to spur development and innovation. The organization wants to give customers insights and ideas that help their brands and businesses grow.
They combine profound strategy with creativity to find the concrete solutions their clients require. Delivering positive, measurable results for brands and enterprises is Wing Communications’ sole focus. Wing Communications serves a number of sectors, including fashion and lifestyle, art and culture, education, e commerce, IT and telecommunications, corporate and travel, and hospitality. From research and discovery through implementation and iteration, they work side-by-side with clients to identify the specific talent and tools they need.
Mr. Shiva Bhavani says, Being a leader and an entrepreneur, I am always on the lookout for opportunities and new ways to assist our clients in the best possible way. And for me, more opportunities mean a growing network. Fresh and informative content is one of the main elements that pull in new visitors and potential customers. We at Wing Communications, by using fresh trends and content, stay at the forefront of the field which ultimately increases our visibility. Additionally, it makes clients turn their eyes toward our services.
He believes that in the industry the only constant thing is change. Over time, the way people see and perceive digital marketing and advertising has undoubtedly changed. And, being an entrepreneur and a leader it is my duty to stay on top of all these changes. We all know that change is bound to happen, what matters is how we handle it. As the CEO of a digital marketing agency, I like following a variety of marketing reports to stay on top of trends. Trends will inevitably change industries every day, regardless of whether you are ready for them or not. Keeping up with changing times and evolving your company along with them can keep you competitive, states the CEO.
Mr. Shiva Bhavani believes that the best workplace cultures are those in which both the team and the individual are valued. According to him, it is important to make sure that the team members are aware that they are respected and heard. Working together as a team is valued and emphasized at Wing Communications. The founder makes sure that everyone on the team is heard and that their input is taken into account.
Wing Communications has amassed more than 50+domestic and foreign clients in just one year. The business has had the good fortune to be highlighted in respected publications like Indian Television and Social Samosa with the help of a dynamic team.
I aim to create an innovative space and provide the clients with creative ideas that will help them to enjoy steady growth. Going forward, I aspire for Wing Communications to provide clients with technologically advanced services and keep them ahead of the competition, he shared. His innovative ideas and efforts have earned him the “Trailblazer – PRCA 40 Under 40 Award 2022,” at 2nd Edition of INDIAN television PR & Communications Aces Summit & Awards. Furthermore, he is one of the youngest entrepreneur to be listed in the “30 under 30.”
“Throughout my journey, one thing I learned is that you should never stop challenging yourself and always be ready to take risks. As an entrepreneur, you need to believe in yourself, believe that you can succeed, and you’ll find ways through different obstacles. Surround yourself with people who are already the way you aspire to be”.
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